I'm a proud SU Orangewoman (Newhouse graduate) with over 15 years of experience as a copywriter, both in individual contributor and management-level roles.
Following graduation, I interned at Crispin in Miami, FL, working on brands such as Under Armour Basketball and Vitamin Water.
After that, I landed my first full-time gig at Martin in Buffalo, NY, caring for the beloved Buffalo Bills and a client roster of mainly financial, healthcare, and various B2B brands.
Then I made my way to Partners + Napier in Rochester, NY, focusing mostly on new business and digital for Pepsi, Blink Fitness, Galbani and President Cheeses, and Constellation Wines.
I moved from Partners + Napier to Roberts Communications to write for accounts primarily in the health, wealth, and financial industries.
Currently, I'm at Helen + Gertrude, where I'm a Creative Services Supervisor and specialize in digital marketing, especially social media.
"Powerhouse pillar within the creative department - clear communicator, flexible collaborator, vision caster, empathic and advocate for all team members, always willing to roll up her sleeves and deliver stellar, above and beyond work."
—Kirsten VandenBout, Creative Director, Helen + Gertrude
"Jill is a Creative Director’s dream, possessing the passion, energy, drive and potent curiosity that strong ideas are made of. She takes research seriously, but does not allow it to be a crutch. She understands her place on a team, but is not afraid to challenge - respectfully - the best minds in the room. She embraces all that is new in media and communication while at the same time honoring the past. In short, for Jill, advertising is a lifestyle and an adventure – not a job."
—Greg Meadows, Creative Director, Greg Meadows Design
"Jill frequently says that her main client is the copy team, and she is truly a great manager. She not only manages our workload/resourcing/the nitty-gritty project management tasks well, but she also manages people well because she comes from a place of empathy and a true willingness to have hard conversations which is a rare skill. Jill has fostered a copy team that supports each other and prioritizes bonding. She is also an amazing writer and her style and functional expertise is irreplaceable. Thanks for being you, Jill! We're so lucky to have you."
—Claire O'Reilly, Copywriter, Helen + Gertrude
"Copywriting is more than just words on paper or persuasive wordsmithing. The best copywriters have an insightful curiosity about them that drives them to seek out human experiences ...When asked to write copy for vitaminwater, she drew upon her own experiences, nostalgia and clever associations to write some truly human and relatable bottle label copy. She was also assigned to many other accounts where she demonstrated an intense fire for her craft. As a person, Jill is intelligent but humble, easygoing yet professional and the kind of employee that acts as glue for the rest of the team."
—Carla Madden, Creative Director, Consultant
• managing the making of cool, creative sh!t based on data and performance
• wowing clients with presentations
• mentoring minds and nurturing their talents
• stepping up to the tough conversations
• bringing burstiness to a brainstorm
• short, long, traditional, and non-traditional writing
• influencing teams to collaborate better together
• when you need an eagle eye; I love all the little details and care a lot about process
• leading with energy, enthusiasm, humor, and compassion
• staying up-to-date with the latest and greatest technologies and trends
• reading all the things; doing all the research